Winery Marketing Decisions: Does the Public Agree?

It’s Monday, Let’s raise a glass to the beginning of another week. It’s time to unscrew, uncork or saber a bottle and let’s begin Exploring the Wine Glass! With every vintage a winery has so many decisions to make. Many are about the vineyards and the fruit, but others are purely judgments about marketing. What will make the customers pick up their bottle of wine over another bottle that is right next to it. 

 

Today on the podcast, I sit down with some wine lovers and we discuss whether we agree or disagree with the decisions that were made. Joining me in the conversation is Michael Kelly of California Wines and Wineries, Susannah Gold of Vigneto Communications and Luciana Braz of Wine Talk Group. 

 

I want to give a big shout out to Feelingvine for leaving this 5 star review.  Loving this Podcast - I’ve been enjoying this podcast and loving the guests she has on. I have also found some new wines to try and look for. I would definitely recommend it!  I love your name Feelingvine and thank you for listening and for leaving this fantastic review.  This truly is the best way to show support of the podcast and to help let other winelovers find Exploring the Wine Glass.

 

RIDDLE: Who or what are we: Every boxer needs a good one. We are seen on most Christmas trees. One of us is a famous captain. We often hang out with a line and sinker.  SCROLL DOWN FOR ANSWER.

Music: WINE by Kēvens Official Video

 

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